Last year has been a really exciting year for me. I shared something I’ve been working on for such a long time now, and I’d like to say a big thank you to everyone who got involved and joined me in the big announcement. I would like to announce that my first ever book is available for order worldwide on amazon. The book is called Indian Etiquette – A Glimpse into India’s Culture.
That’s One Big Launch, Dr. Niraalee Shah!
The book order was a huge success, and it’s all thanks to all of you. It shot straight to #1 best-selling book in India and I have recently got my PHD Degree in Indian Tourism and Culture from the Shree Maharshi College of Vedic Astrology, as a way of expressing my gratitude for all your support, I recently gave a deep dive sneak peek on the 12 key lessons from Indian Etiquette – A Glimpse Into India’s Culture. I want you to be the first to have the insights of experiencing India that are coming your way in the book.
These insights are so powerful, and this blog is you’re inside look and behind-the-scenes feel of why I wrote the book, what the book is about, and how I see it serving and helping you in experiencing the magic of India.
This is How the Book Began
I started my personal journey of training, self-development, and creating Brand India 15 years ago. Through the journey, I found so much. I found confidence. I found self-esteem. I found my passion for creating Brand India. I found my purpose. I found the deepest things I didn’t even know I was seeking.
When I was pursuing my Etiquette course in the United Kingdom in 2019 and while I was travelling by the London tube a question came up in my mind. Does India have a book on Etiquette and Culture? In my research, I figured that India doesn’t have any book on sharing the rich culture of India with the world. Hence, I thought of writing a detailed book on the Culture and Etiquette of India.
My intention was just to share the rich culture of India with people around the world. I personally would like to invite foreigners to visit India through the pages of my book and experience the cultural diversity of India.
Why Indian Etiquette – a Glimpse into India’s Culture?
I’ve had so much amazing positive feedback on the title. People are loving it, and I want to let you in on why I chose that name. India is a land of staggering diversity where ethnicity, culture, religion and language come together in a dazzling kaleidoscope of humanity. It is my pleasure to extend my warm welcome to all of you who have a burning desire to enhance your knowledge and experience the magic of India and celebrate its Cultural Diversity.
If you are an Indian or are travelling to India, it is important that you take note of certain things. This book takes you on a magical journey of celebrating the vibrant cultural diversity of India. The Indian Etiquette Book shares detailed insights into INDIAN ETIQUETTE – A Glimpse into India’s Culture and throws light on the culture, customs, language, society, manners and values, helping you to understand the people and the vibrant country of India!
Welcome to our helpful guide for India. Should you be looking to travel, live, relocate or do business in the sovereign state, we will give you a helpful head start on understanding the country and its culture, practices and etiquette in India. The concepts in this book were all concepts I couldn’t break down into 12 Lessons.
A Glimpse into India’s Culture is a deep dive into experiencing and learning all about the rich culture and cultural diversity of India.
Lesson – 1. One of the oldest civilisations in the world, India is a mosaic of multicultural experiences. With a rich heritage and myriad attractions, the country is among the most popular tourist destinations in the world. Explore INDIAN ETIQUETTE a Glimpse into India’s Culture with Niraalee Shah.
Lesson – 2. Explore India’s Cultural Diversity. Experience the immersive experience, in the land of opulence, let loose and discover yourself.
Lesson – 3. India the 7th largest country in the world, India stands apart from the rest of Asia, marked off as it is by mountains and the sea, which give the country a distinct geographical entity. Fringed by the Great Himalayas in the north, it stretches southwards and at the Tropic of Cancer, tapers off into the Indian Ocean between the Bay of Bengal on the east and the Arabian Sea on the west.
Lesson – 4. India has a myriad of landscapes, great heritage and culture, varied flora and fauna. The country is the most preferred tourist destination for tourists from all across the world for its picturesque landscapes, spectacular waterfalls, habitat of the country’s largest tiger reserve and home to the warmest people on earth. Explore the country of India along with the insights into INDIAN ETIQUETTE.
Lesson – 5. Welcome to India! Explore before you visit India. Dive deeper into India’s rich culture and heritage. Explore must-visit destinations of India, from historical cities to natural splendours, come see the best of India.
Lesson – 6. Celebrate with us. As you travel through the country, be a part of our festivals and feasts. All thanks to the huge number of festivals which give a huge number of holidays. Only Indians know about the most random festivals throughout the country and whether they believe it or not, celebrate them with great enthusiasm. Explore the festivals across each state of India along with the insights into FESTIVAL ETIQUETTE.
Lesson – 7. Food & Cuisine of India. Explore the flavours of India. Known for its diversity that varies with every region, state, community, culture and even religion, food in India is a vibrant assortment of uncountable dishes. It is distinctly characterised by the subtle and sophisticated use of spices, grains, fruits and vegetables that are all grown in the country. Home to people of many religions who come from a plethora of cultural backgrounds, the food culture of the country has been influenced by all of them, including foreigners. The India Etiquette Book shares detailed insights into Indian Etiquette.
Lesson – 8. Explore the scrumptious delights and sample the diverse flavours from different regions of the country. Insights into the popular food destinations of India. Explore the best flavours of India in the destinations listed in the book.
Lesson – 9. Spiritual – Celebration of diverse beliefs. The country is filled with many spiritual destinations which should not be missed by anyone looking for the true Indian experience. These are open and welcome to everyone. The world’s four major religions; Hinduism, Jainism, Sikhism, and Buddhism originated in India only. Our rich philosophical heritage is definitely something that every Indian and the world should learn.
Lesson – 10. Door to Divinity – Explore the opulent temples and mosques to marvellous churches, resplendent gurudwara and serene monasteries, India is the home of holiness.
Lesson – 11. India Heritage – Ancient history comes alive here. A land resounding with the riches and glories of opulent dynasties, powerful rulers, flourishing civilisations and profound history, India has a splendid heritage that is reflected in its architecture, monuments, arts, crafts, cultures and even religions. While formidable forts, ancient temples and grand palaces testify of the grandeur of times gone by, exploring the various museums and galleries scattered across the country act as inventories of India’s seamless past. Such is the magnificence of the structures in the country that UNESCO has identified several of them as heritage sites.
Lesson – 12. Indian Art – The land where classical melodies merge seamlessly with a mesmerising mosaic of exquisite paintings, ancient weaves and other handicrafts, divine dance forms, fascinating festivals and scintillating sculptures, India is a vibrant potpourri of arts and crafts. With each of its states and union territories bursting with ethnic flavours that multiply at every turn, the country sparkles with vitality and vivacity. Explore the Colours of Indian Culture, from splendid paintings to beautiful wood crafts and textiles, India resounds with a rich and unique heritage.
Lesson – 13. Experience Indian Adventure! Spirit of Adventure. Scale the heights of thrill, or plummet to the depths of excitement or if you’re truly daring, survey gorgeous lands and waters. All this and more awaits you as you explore the land, water and sky adventures in the country. From trekking, mountain biking and mountaineering in the secluded snow-capped Himalayas to surfing, rafting, scuba diving and snorkelling, there is a multitude of options for thrill-seekers.
Lesson – 14. Explore Nature and Wildlife in India, from hauntingly beautiful snowy escapades to lush forests and hills of rolling green, from the endless golden beaches to the sapphire and emerald lakes embedded in the landscape, the natural beauty of the Indian subcontinent is unparalleled. The unspoilt and unexplored terrains of the country leave one in awe of their breath-taking splendour. India is also home to many national parks, wildlife sanctuaries, tiger reserves and biosphere reserves, which offer enchanting wildlife sightings.
Lesson – 15. Experience Yoga and Wellness – Rejuvenate your Soul. India’s sun-kissed coastlines, peace-permeated hill stations and breezy riversides offer a host of nutritious food, spas, yoga, detox therapies, Ayurveda, naturopathy, Vedanta and meditation techniques, retrieved and curated from the most ancient of sciences and arts. With innumerable ways to keep both the mind and body aligned, peaceful and in perfect health, the country is the perfect stopover to holiday at a softer pace.
Lesson – 16. Shopping in India. India is a dream destination for shopaholics as colours, cultures and curious buys greet you at every turn. From shopping for jewellery in the bustling streets of Jaipur, in Rajasthan, to heritage weaves from Kashmir, Kanchipuram (Tamil Nadu) and Varanasi (Uttar Pradesh), there’s much on offer. Moreover, high-end brands, plush malls and swanky stores provide a retail therapy that would leave any shopping enthusiast ecstatic. So, whether you’re weaving
through the lanes of Varanasi looking for premium Banarasi sarees, or stopping at designer stores in Delhi, Mumbai and Bengaluru, India delights you every time.
Lesson – 17. A good understanding of the underlying values, beliefs and assumptions of Indian Culture and how they manifest themselves in the market and workplace is essential for the success of your business. The Indian Etiquette Book gives you complete knowledge of the BUSINESS ETIQUETTE in India.
Lesson – 18. Clothing in India is dependent upon the different ethnicity, geography, climate, and cultural traditions of the people of each region of India. Historically, male and female clothing has evolved from simple garments like kaupina, langota, salwaar kameez, lungi, sari, gamcha and loincloths to cover the body into elaborate costumes not only used in daily wear but also on festive occasions, as well as rituals and dance performances. In urban areas, western clothing is common and uniformly worn by people of all social levels. India also has a great diversity in terms of weaves, fibres, colours, and material of clothing. The Indian Etiquette Book gives you complete insights into the INDIAN DRESSIQUETTE.
Lesson – 19. Luxurious India – Home to several royal dynasties that enjoyed an opulent and ostentatious lifestyle, India is a land steeped in history. Over the years, age-old cultures, traditions, arts and practices have been blending seamlessly with modern comforts, culminating to tailor a regal experience for tourists who want to sample luxury. From its northernmost tip to its southernmost end, the country has a number of luxurious escapades that warrant a splurge. While spanning its eastern corner to the western coast, India offers luxe experiences galore – these range from rejuvenating beach getaways, luxurious oases in the desert, jungle jaunts, and even glorious experiences on cruises and trains.
Lesson – 20. Experience the Magic of India with the author Ms Niraalee Shah as she takes you on a splendid journey of tailor-made workshops and sight-seeing tours planned by TRAVEL DESIGN BY NIRAALEE SHAH | The Luxury Travel Company in India.
We at Womeniya completely recommend this book. The book gives a complete insight into travelling across India along with taking the reader on a cultural journey of experiencing the Magic of India.