By Aleem Shaikh
Rajasthan Tourism Wins Big, Emerges a Tourist Favourite with Multiple Awards.
- Declared Best Wedding Destination in India at Travel+Leisure India’s Best Awards 2017
- Wins the Marketing Innovation Award at 5th WTTCCI-Hotelivate State Ranking Survey 2017
- Bags laurels for Jaane Kya Dikh Jaaye TVC Campaign under Best Tourism Film Award and for being among top two states for Comprehensive Development of Tourism Award at National Tourism Awards 2015-16
18 November 2017, New Delhi/Jaipur: After bagging the laurels with two prestigious awards at the National Tourism Awards 2015-16 held in September 2017 on the occasion of World Tourism Day, Rajasthan Tourism has been awarded with leading industry awards for its effective marketing campaign and superior tourist experience.
Rajasthan Tourism has been adjourned the Best Wedding Destination in India at India’s Best Awards 2017 by Travel+Leisure India and South Asia held in New Delhi on 17 November, 2017. The awards based on readers experience is a testimony to unmatched experience offered to couples by the state in terms of forts, palaces, gardens and courtyards—making Rajasthan the ultimate destination for fairy-tale destination wedding.
Recently, Rajasthan Tourism was also conferred with award for outstanding Marketing Innovation at the 5th WTTCCI-Hotelivate State Ranking Survey 2017 held on November 14 in Delhi for integrated marketing campaign to attract domestic and international tourists to Rajasthan via website/social media outreach and promotion on mass mediums through the Jaane Kya Dikh Jaaye campaign.
In September 2017 Shri. Ram Nath Kovind, Hon’ble President of India, awarded the highly popular Jaane Kya Dikh Jaaye television ad campaign of Rajasthan Tourism with National Tourism Award under the category of “Best Tourism Film” at National Tourism Awards 2015-16 held at Vigyan Bhawan, New Delhi. Rajasthan also bagged another prestigious National Tourism Award under “Best State – Comprehensive Development of Tourism” for standing runner-up in the category.
These awards are recognition of Rajasthan Tourism’s on-going efforts to make Rajasthan one of the most favoured destinations of choice for tourists around the world and these awards are also a testimony to Rajasthan’s tourism friendly policy initiatives.
About Rajasthan Tourism
Rajasthan Tourism is an agency under the Department of Tourism, Government of Rajasthan. While Department of Tourism implements national and state level policies, programmes and also acts as a coordinating agency for the Central – State Government Department/ Offices and Private sectors activities for promotion of tourism in the state, Rajasthan Tourism is responsible for promoting tourism and culture of the state. Rajasthan was declared among the top two states for comprehensive development of tourism industry in the National Tourism Awards 2017. Rajasthan Tourism has also produced the award winning campaign called Jaane Kya Dikh Jaaye.
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